THE PROCESS
A product
takes shape.
AAB’s manufacturing capability spans categories and brands, not one consumer SKU.
Concept
Category and proposition.
Development
Product and format direction.
Packaging
Commercial presentation.
Production
Manufacturing execution.
Compliance
Market requirements by product.
Stock
Inventory readiness.
Distribution
Route to market.
Capability before
branding.
AAB manages production across categories without compromising a single brand identity.
Have a product
concept?
Manufacturing enquiries can be separated from distribution enquiries at the contact stage.
MANUFACTURING SCOPE
A capability stack,
not a product mock-up.
AAB's manufacturing capability spans process, commercialisation and the route from product idea to finished stock.
Concept development
Define category, target customer, product positioning and commercial brief.
StrategyProduct development
Translate the brief into a product specification with the appropriate manufacturing partners and technical requirements.
DevelopmentPackaging & format
Develop pack architecture, labels, retail format and production-ready artwork.
PackagingProduction
Manage manufacturing against the approved specification, volume and delivery requirements.
ProductionCompliance coordination
Coordinate required product and market documentation within AAB’s verified scope.
Market accessStock & distribution
Move finished goods into the same wholesale and retail engine used to develop AAB’s distribution portfolio.
CommercialisationCURRENT PROOF
Built by AAB.
Already in market.
Oud Aura and SWITCH demonstrate the in-house side of the business — AAB's manufacturing capability, not just consumer promotion.